If you are looking to promote your brand or product on the Internet. Then you are probably heard about Facebook Ads and Google Adwords. Google has more than 8 Billion+ monthly active users in all of its products and if you compare this to Facebook which has roughly 5 Billion+ monthly active users both are big numbers but let's see which is good for you.
Both of them are very effective but it all depends on what kind of product you're selling.
~What kind of ads you should place on Facebook -
1. If you are looking for brand awareness which can be in a video also.
2. For selling a complicated product (products that need an explanation)
3. Clothing articles are great for Instagram where people are constantly looking for fashion inspiration.
4. Music Promotions are most effective in Instagram Stories.
5. Footwears sells best on Facebook
~ What kind of ads you should place on Google -
1. Website Promotion works best on Google Search as it ranks your website on top of the search.
2. Any Products any electronics goods, medicines, etc.
3. Promoting Shop or Physical Stores works best in Google as it has Google Maps.
4. Selling of Web services
5. Promoting your Amazon Store
Hope it helps! Any problem comment!
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